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Atlantic City Convention Center
January 26-28, 2027

GENESIS® S230: The Service Department Operating System: Routes, Diagnostics, Callbacks, and Margin Control

    Wednesday, January 27, 2027: 1:30 PM - 3:00 PM
    CEU Credits:1.5

    Speaker(s)

    Speaker
    ISAAC KESELMAN
    PRESIDENT
    AQUA DOCTOR, INC.

    Description

    Service businesses do not grow by adding trucks alone; they grow by building systems. This session introduces a practical operating model for service departments that connects route planning, diagnostic discipline, documentation, callback tracking, technician development, and margin review. Attendees will leave with a framework for turning daily service activity into a more predictable, profitable, and trainable business operation.

    Tracks:


    Learning Objectives

    1. Map the core operating components of a high-performing service department.
    2. Identify service metrics that connect field performance to profitability.
    3. Apply documentation and callback-review practices that support technician growth and reduce repeat issues.
    4. Develop practical next steps for improving route efficiency, service quality, and margin protection."